QUEEN OF CDs
NORAH JONES: A
PHENOMENON!
You might think
that every element of surprise has been surgically removed from the
music industry, but there are things happening in 2004 that would have
caused an epidemic of gobsmacked incredulity just a few years ago. Let
us imagine it is 1996 and you have been asked to bet on who will be
Britain's most influential DJ in eight years' time: this being the era
of the superstar DJ, you would confidently wager all on Paul Oakenfold
or Sasha. Let us imagine your reaction when informed that 2004's most
influential DJ is in fact Michael Parkinson. Is that a new clubland
megastar, you gasp, educating the dancefloor with his turntable
tricknology? Nope. It is Michael "Parky" Parkinson, Barnsley's avuncular
king of chat and former presenter of All-Star Secrets. In 2004 Britain's
record buyers are, it seems, suffering under the delusion that a
69-year-old chat show host is some sort of avatar of musical cool. The
repercussions of this are scarcely believable. Publicists routinely send
out press releases for new acts bearing Parky's glowing testimony. In
the album charts, the music he favours on his Radio Two show -
inoffensive, jazz-tinged balladry - exerts a ruthless dominance. Katie
Melua is toughing it out with Jamie Cullum, Michael Buble and the late
Eva Cassidy: the battle of the blands. And the victor ludorum is
24-year-old New Yorker Norah Jones. This is a peculiarly British
phenomenon, and its rise is always presented as a kind of musical
equivalent of the fuel protest or the Countryside Alliance: it is the
sound of ordinary, decent middle-aged middle-Englanders making a stand
against repellent modern concepts such as synthesizers, musical progress
etc.

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Norah
Jones, however, is a global phenomenon. Her 2002 debut Come Away With Me
sold 18m copies, 8m in the US, where she receives little airplay. One
theory is that her music acted as an aural balm in the wake of 9/11. It
is unobtrusive, and inflected with traditional American genres of
country, blues, folk and jazz. Much has been made of her links to the
latter genre: she studied jazz piano and is signed to the venerable
label Blue Note. In fact, Jones seems less like an heir to the throne of
Ella Fitzgerald than a millennial version of Sade: a beautiful female
vocalist whose exoticism and jazz chops are somewhat undermined by the
knowledge that she makes the sort of music that middle managers from
Basingstoke put on in the background when they think they're going to
get their leg over. They are liable to be delighted with Jones's second
album, as long as they don't think an increased dose of country will
hamper their chances. Presumably in an attempt to vary the relentless
crawling of Come Away With Me, Jones has upped the Nashville content in
her music. In addition, her success has attracted some all-star special
guests. Levon Helm and Garth Hudson of the Band crop up on What Am I to
You?, Dolly Parton sings a duet and Tom Waits gifts her a song, The Long
Way Home. The latter's dark lyrics sound a little incongruous with such
a pedestrian musical backing: "I've got a handful of lightning and a
head full of rain," simpers Jones, sounding like a woman with a handful
of tissues and a head full of shopping lists. Her voice has a husky
intimacy, but it is oddly inexpressive, something she might have
considered before calling upon Dolly Parton's services. Parton is just
messing around on Creepin' In, chuckling at the song's close, but it
still sounds as if she has Jones pinned to the wall of the studio with
the sheer power of her voice.
The
rest wafts discreetly around the room like something manufactured by
Airwick. Don't Know Why, the best-known track from Come Away With Me,
had an undeniable melody: you might not have liked it, but it was
impossible to dislodge from your head. There's nothing similar here.
In fact, Feels Like Home is so inoffensive you have trouble
remembering whether you put it on. You suspect that this is the appeal
for the millions of people who buy this kind of thing. They are past
the point of wanting to be moved or inspired by rock and pop. Instead
they treat music as something ornamental, something with which you can
tastefully decorate your home. Beautifully produced and beautifully
played to no cumulative effect whatsoever, this album fits the bill
perfectly.
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